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Unlocking Maximum Sales as an Author: Advanced Publishing Hacks 📚

  • Jan 7
  • 2 min read

Hey, Jake from Writem.


As an author, you’ve likely heard a ton about the convenience and popularity of e-books. But have you thought about adding a paperback to your publishing arsenal? 📚 In this sneak peek of my latest article, I break down exactly why offering a paperback version of your book can give you an edge—and unlock new opportunities for income, credibility, and reader engagement. From catering to physical book lovers to accessing wider sales channels (hello, bookstores and libraries!), there’s a lot of untapped potential in offering more than just digital.


In this post, you’ll also get insights on the step-by-step process of publishing a paperback through Amazon KDP, tips on print formatting, cover design, and the different ISBN requirements. Plus, I’ll show you how paperback publishing can actually be more cost-effective than you might think—thanks to print-on-demand services that eliminate the need for upfront printing costs.


Curious about how paperbacks can help boost your sales and author credibility? Want to know how authors like Sarah and Jake are already benefiting from offering both digital and physical versions of their books? This one’s for you!


Photo by Diego PH on Unsplash
Photo by Diego PH on Unsplash

Here’s an excerpt from the post:



Why a Paperback Adds Value to Your Book

Even though e-books are extremely popular and convenient, paperbacks remain a valuable addition to any author’s catalogue. Here’s why you should consider going beyond digital:


Catering to a Different Audience

Some readers still prefer the tactile experience of a physical book. By offering a paperback version, you’re giving readers the option to choose the format they love most.

  • Physical Readers: Many readers, especially in genres like non-fiction or literary fiction, prefer physical copies for highlighting or note-taking.

  • Gifting: Paperbacks make for great gifts. Many people are more likely to buy a physical book as a present rather than an e-book.


Case StudiesTake the case of Sarah, a self-published romance author. Initially, Sarah only released her books as e-books but found that her sales plateaued after a few months. After adding paperback versions, her sales surged, with 40% of her revenue now coming from paperbacks. She credits the increase to reaching readers who prefer physical copies and tapping into opportunities like book fairs and author signings.

Another example is Jason, a nonfiction author, who found that offering a paperback version improved his credibility, leading to speaking engagements and partnerships with local bookstores that wouldn’t have been possible with e-books alone.



Credibility and Professionalism

Having a paperback gives your book an additional layer of legitimacy. A tangible product often feels more "real" to readers, and it shows that you’re taking your publishing journey seriously.


  • Author Authority: A paperback enhances your reputation as a serious author, which is especially valuable if you’re doing in-person events like book signings or speaking engagements.

  • Library and Retail Opportunities: Physical copies can be listed in local bookstores and libraries, which can help you reach a wider audience.


Ready to take the next step and publish your own paperback? Join our growing community of authors on Substack for exclusive tips, guides, and support.


Don’t miss the chance to learn how to elevate your author game with paperbacks! Head over to the full article now and discover how you can make it happen.

 
 
 

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