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Meta Ads for Authors
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What’s Inside the Facebook Blueprint.
The Blueprint course will teach you how to use Facebook ads, in detail, with a real author case study you can follow along with, using screenshots and videos.
Screen-by-Screen Guide
A complete guide with screenshots of what to click, options to select and best practises when building a successful meta ad campaign.
Free Ad Templates Included
We have included free drag-and-drop creative templates, which have already been tested with thousands in ad spend budget.
Compatible with both Canva and PS
A Best Selling Author Example
Follow the set-up used by a best-selling author in their actual Facebook Ads marketing campaign for their book.
We wanted Blueprint to be SO much more than just another course...
We wanted it to feel like a toolkit that you can use over and over again. The blueprint teaches you the entire structure, with a real author case study, on how to run successful ads for your book.
Full P.A.G.E.S Framework
Writem Meta Ads Strategy
This Course* Breaks down the Exact System Used by Best-Selling Authors
Follow the full step-by-step breakdown from a best-selling author's very own case study. Complete with videos and screenshots of the entire process.
The same book that sold over
350,000+ copies worldwide.
International Best Seller
Authors asked us for the method; this is it.
Who is this for?
Self-published authors
Authors launching in next 90 days
Authors stuck with inconsistent sales
Authors serious on long-term growth
Reasons Most Authors Fail With Facebook Ads.
Don't just publish your book and hope readers find it!
Ask yourself, does this sound like a familiar reality?
Publish… and do nothing
Boost posts without a strategy
Watch conflicting YouTube advice over and over
Spend money without tracking what’s working
Facebook ads aren’t the problem.
Lack of structure is.
Blueprint is the fix.
Ad Creative Designs
£150
If You Hired Someone To Do This For You.
You'd be paying for things without knowing what they are and the knowledge of how to use them. The Blueprint gives you access to everything here and more!
Tracking system setup
£200
Plus your ad budget.
Scaling strategy consultation
£350
Campaign structuring
£300
The Facebook Blueprint gives you the full system for £279.
You own the budget.
Save money now, educate yourself for the future.
Mutliple user charge
£50
Mutliple user charge
£50
Launchpad taster
Ideal for authors who want to improve one area of their marketing at a time.
£29
.00
✓ Access to a single course
✓ Step-by-step case study with images
✓ Downloadable templates & checklists
✓ Practical implementation tasks
✓ Lifetime access to purchased course
PRICING PLANS
Unlimited Learning
One Author Course.
Feature | Launchpad | Blueprint |
|---|---|---|
Templates & Creative Packs | ✔️ | 5 Tested Creative Templates Included |
Campaign Foundation Setup | ✔️ | Advanced Structure + Optimisation |
Step-by-Step Case Study | ✔️ | Multiple Campaign Case Studies |
Screen-by-Screen Meta Guide | ✔️ | Full Ads Manager Deep Dive + Scaling Logic |
Store Sales Campaign Structure | ✔️ Foundation Setup | Full Optimised System + Scaling |
Direct Book Sales Structure | ✔️ Basic Setup | Conversion-Focused Structure + Testing Framework |
Email List Growth Campaigns | ✔️ Overview | Complete List-Building Campaign System |
Tracking & Universal Link System | ✔️ Basic Tracking | Advanced Tracking + Universal Link Strategy |
Retargeting Strategy | Complete Retargeting Framework | |
Metrics & Scaling Mastery | Full Scaling & Profit Optimisation System | |
Cross-Platform Ads Blueprint | Amazon + BookBub Ads Blueprint Included | |
Lifetime Updates | All Future Blueprint Updates Included |
Yes. The Blueprint is designed to take you from zero experience to running structured, profitable Facebook ads for your book.
We start with account setup, campaign objectives and foundational structure before moving into tracking, optimisation and scaling.
If you’ve never run Facebook ads before, you can begin with Launchpad for a guided foundation, then upgrade to Blueprint when you’re ready to scale.
You don’t need prior marketing experience. You just need to have a structure. That’s what this provides for all authors.
You do not need a large budget to begin. The course teaches controlled testing, starting with small daily budgets so you can validate creative, audience and positioning before increasing spend. Most authors waste money because they scale too early or run ads without any tracking. Blueprint shows you how to test your ads properly, identify winning ads and scale only when profitable. All of which protects your budget and reduces risk.
Free tutorials show isolated tactics. Blueprint teaches a complete advertising system for publishing. Instead of random tips, you get the full P.A.G.E.S framework, a structured campaign build process, tracking systems most authors don't have or ignore, scaling logic based on real campaign data, cross-platform integration (Amazon + BookBub)
This aims to teach you a repeatable system, and it's based on real author campaigns.
That’s the difference between videos and the Blueprint guided course.
Yes — immediately, if implemented properly. Facebook ads alone don’t sell books.
Having an overall author funnel structure does. Blueprint helps you to not just sell more books, but to improve conversion rates, build an email list, retarget interested readers, scale profitable ads and create a repeatable system for future releases.
Instead of launching once and wishing for the best, you build a long-term marketing foundation. That’s how authors move from inconsistent sales to best-sellers.